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Cardinal Wealth Advisory, LLC

Cardinal Wealth Advisory, LLC. CRD 136659

Cardinal Wealth Advisory, LLC logo

CRD: 136659

Cardinal Wealth Advisory, LLC

Memphis, TN, 38137
9017674401
$273.2M Total AUM
$242.9M Disc. AUM
30.6% 3Y CAGR
3 Employees
103 ADV. Clients
20 yrs Firm Age

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Firm Details

Custodian
--
Clients
Retail and Institutional
Platforms
Frontier
Established Date
11-09-2005
Office Locations
1

Office Locations

5100 Poplar AVE Suite 2410 Memphis TN

About Cardinal Wealth Advisory, LLC

Cardinal Wealth Advisory, LLC is a small, high-touch RIA founded in 2005 serving individuals and families in Memphis, TN. The firm provides collaborative financial planning and ongoing portfolio monitoring for professionals, retirees, education savers, and legacy-minded households. For clients seeking values alignment, it can incorporate ESG screens into investment portfolios.

Team overview

-- AVG AGE
$136.6M AVG AUM / ADVISOR
$2.7M AVG AUM / CLIENT
9.7 yrs AVG TENURE
3 Employees
2 Advisory Reps
2 RIA Reps
20yrs Firm Age

Insights

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Asset Classes

Horizon Bridge vital Vertex

Client Personas

Momentum alpha

Custodian

Ember Zenith Vertex catalyst

Fund Managers

Element

Investment Themes

Glacier optima Momentum Insight horizon Eagle oak

Investment Vehicles

Atlas atlas

Services

Matrix Oak Focus frontier Ridge Matrix Catalyst

Technology

Optima

Owner & Executives

D

DANIEL TALMADGE KEEL, III

MANAGING PRINCIPAL

CRD
#1435318
Ownership
75% or more
(542) 701-2102
quantum.foundation@primecapital.com
in linkedin.com/in/bridge-focus
W

Wilson Perry Barton IV

Chief Compliance Officer, Investment Advisor Representative

CRD
#6833552
Ownership
Less than 5%
(264) 564-4851
vertex.pathway@vitalcapital.com
in linkedin.com/in/momentum-wave

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Contacts

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
09-21-2022
03-27-2023
03-19-2024
08-01-2025
03-26-2026
Category Assets AVG. Account size
Discretionary $242,895,094 $1,151,162
Non-Discretionary $30,329,573 $2,166,398
Total $273,224,667 $1,214,332

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Separately Managed Accounts

Total SMA Asset: $273,224,667

$273.2M Total SMA
Equity - Exchange:
10.6%
Public Funds:
22.6%
Private Funds:
11.3%
Cash:
16.7%
U.S. Government/Agency:
14.4%
Corporate - Investment Grade:
15.2%
Municipal Bonds:
9.2%
Asset class Assets Assets %
Equity - Exchange $326,925,831 10.6%
Public Funds $697,030,545 22.6%
Private Funds $348,515,273 11.3%
Cash $515,062,394 16.7%
U.S. Government/Agency $444,125,657 14.4%
Corporate - Investment Grade $468,799,305 15.2%
Municipal Bonds $283,746,947 9.2%
Total $3,084,205,952 100.0%

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