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Franson Financial LLC

Franson Financial LLC. CRD 321943

Franson Financial LLC logo

CRD: 321943

Franson Financial LLC

Hayward, WI, 54843
7159190880
$2.2M Total AUM
$2.2M Disc. AUM
-- 3Y CAGR
2 Employees
19 ADV. Clients
3 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company · Interactive Brokers · Vanguard
Clients
Retail
Platforms
SignalPeak
Established Date
08-22-2022
Office Locations
1

Office Locations

10405 State HWY 27 Hayward WI

About Franson Financial LLC

Franson Financial LLC is a Wisconsin-based RIA providing investment management, financial planning, and retirement advising for retail clients. The practice emphasizes disciplined asset allocation and risk management, with portfolios largely implemented using ETFs alongside select equities and fixed income. Offers a complimentary initial consultation and supports custody platforms including Charles Schwab.

Team overview

31 AVG AGE
$1.1M AVG AUM / ADVISOR
$116.8K AVG AUM / CLIENT
3.5 yrs AVG TENURE
2 Employees
2 Advisory Reps
2 RIA Reps
3yrs Firm Age

Insights

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Asset Classes

Ridge Capital frontier Capital Vertex

Client Personas

Crest eagle

Custodian

Catalyst atlas Pathway

Investment Themes

North Unison

Investment Vehicles

Alpha Catalyst timber

Services

Vital Element Alpha Foundation Oak Foundation delta Zenith summit Atlas harbor

Technology

Optima Pioneer

Owner & Executives

C

Caleb James Franson

Chief Investment Officer, Financial Advisor, Investment Advisor, Managing Member

CRD
#6936876
Ownership
50% but less than 75%
(664) 824-5914
bridge.capital@summitcapital.com
in linkedin.com/in/prime-vertex
I

Isaac Nash Franson

Chief Investment Officer, Financial Advisor, PORTFOLIO MANAGER

CRD
#7681414
Ownership
50% but less than 75%
(480) 269-6932
vector.timber@eaglecapital.com
in linkedin.com/in/fusion-bridge

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Contacts

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary

No AUM history available

Category Assets AVG. Account size
Discretionary $2,220,139 --
Non-Discretionary $0 --
Total $2,220,139 --

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Separately Managed Accounts

Total SMA Asset: $2,220,139

$2.2M Total SMA
Equity - Exchange:
7.8%
Equity - OTC:
37.5%
U.S. Government/Agency:
15.9%
Cash:
38.8%
Asset class Assets Assets %
Equity - Exchange $162,283,312 7.8%
Equity - OTC $780,208,229 37.5%
U.S. Government/Agency $330,808,289 15.9%
Cash $807,255,448 38.8%
Total $2,080,555,278 100.0%

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