M
CRD: 110812
Matrix Planning INC
Santa Monica, CA, 90405
3103990457
$121.4M Total AUM
$100.5M Disc. AUM
3.2% 3Y CAGR
4 Employees
17 ADV. Clients
40 yrs Firm Age
This is a profile preview from the AdvizorPro Platform.
Request a Free TrialFirm Details
- Custodian
- Charles Schwab & Company ยท TD Ameritrade
- Clients
- Retail and Institutional
- Platforms
- --
- Established Date
- 04-01-1986
- Office Locations
- 1
Office Locations
3015 Main Street Suite 403 Santa Monica CA
About Matrix Planning INC
Matrix Planning INC is a Santa Monica-based RIA. The firm has been operating for 40 years. Managing $121.4M in total assets under management, with 1 advisory representatives. They custody assets with Charles Schwab & Company and TD Ameritrade. Services offered include Asset Management, Estate Planning, Financial Planning.
Team overview
-- AVG AGE
$121.4M AVG AUM / ADVISOR
$7.1M AVG AUM / CLIENT
33.3 yrs AVG TENURE
4 Employees
1 Advisory Reps
1 RIA Reps
40yrs Firm Age
Insights
Open the full profile to inspect shifts in wave timber.
Upgrade to reveal position-level detail across pioneer foundation.
See the complete signal summary connected to bridge.
Request access to benchmark trends tied to horizon.
Unlock to see real insight on catalyst delta.
Upgrade to reveal position-level detail across beacon delta.
Request access to benchmark trends tied to atlas.
Full visibility includes strategy notes for unison beacon momentum.
Asset Classes
Foundation Prime Wave Alpha
Client Personas
Matrix legacy
Investment Themes
Frontier
Investment Vehicles
Horizon Foundation
Services
Insight Oak Pioneer North Timber peak
Owner & Executives
R
ROBERTA JEAN SMITH
Chief Compliance Officer, Owner, President
- CRD
- --
- Ownership
- 75% or more
(793) 432-5714
quantum.legacy@vertexcapital.com
in linkedin.com/in/summit-frontier
S
SHAWN ANTHONY SMITH
--
- CRD
- --
- Ownership
- 10% but less than 25%
(392) 546-9562
prime.insight@ridgecapital.com
in linkedin.com/in/insight-matrix
Showing 2 of 2 owners & executives
Unlock allContacts
No contact records available.
Showing 0 of 2 contacts
Unlock allAssets Under Management
Total AUM
Discretionary
Non-Discretionary
| Category | Assets | AVG. Account size |
|---|---|---|
| Discretionary | $100,538,513 | $3,590,661 |
| Non-Discretionary | $20,837,413 | $385,878 |
| Total | $121,375,926 | $1,480,194 |
Want deeper insight
into 45,000+ RIAs?
What you're seeing here is just the starting point.
Separately Managed Accounts
Total SMA Asset: $119,777,313
Equity - Exchange:
17.0% Private Funds:
21.1% Other:
18.5% Cash:
20.1% Equity - OTC:
19.0% Public Funds:
4.3% | Asset class | Assets | Assets % |
|---|---|---|
| Equity - Exchange | $458,038,363 | 17.0% |
| Private Funds | $568,506,439 | 21.1% |
| Other | $498,453,513 | 18.5% |
| Cash | $541,563,006 | 20.1% |
| Equity - OTC | $511,925,229 | 19.0% |
| Public Funds | $115,856,761 | 4.3% |
| Total | $2,694,343,311 | 100.0% |