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- Custodian
- Charles Schwab & Company ยท TD Ameritrade
- Clients
- Retail and Institutional
- Platforms
- RidgeVital vector +more
- Established Date
- 03-03-2010
- Office Locations
- 2
Office Locations
About Principia Wealth Advisory, LLC
Principia Wealth Advisory is an independent, fiduciary RIA providing financial planning and discretionary investment management for business owners, entrepreneurs, and retirees. Portfolios focus on disciplined asset allocation using public funds and ETFs, with fixed income and insurance/annuity solutions as needed. The firm takes a collaborative team approach and commonly operates on Black Diamond and eMoney (often with Schwab custody).
Team overview
Insights
Asset Classes
Client Personas
Custodian
Investment Themes
Investment Vehicles
Platform
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Technology
Owner & Executives
AARON JOSEPH PLAUTZ
Chief Compliance Officer, President
- CRD
- #5035369
- Ownership
- 75% or more
ANDREW W WINNINGHAM
Advisor, LEAD ADVISOR, PARTNER
- CRD
- #5802231
- Ownership
- 5% but less than 10%
Showing 2 of 2 owners & executives
Unlock allContacts
MATT ALLEN HARRELSON
Lead Advisor
- CRD
- #5494198
MICHAEL DAVID MILLER
Wealth Advisor
- CRD
- #4532677
Showing 2 of 4 contacts
Unlock allAssets Under Management
| Category | Assets | AVG. Account size |
|---|---|---|
| Discretionary | $225,000,000 | $305,292 |
| Non-Discretionary | $0 | -- |
| Total | $225,000,000 | $305,292 |
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Separately Managed Accounts
Total SMA Asset: $225,000,000
| Asset class | Assets | Assets % |
|---|---|---|
| Public Funds | $68,095,373 | 9.6% |
| Equity - Exchange | $86,537,870 | 12.2% |
| Cash | $195,774,198 | 27.6% |
| U.S. Government/Agency | $225,565,923 | 31.8% |
| Municipal Bonds | $133,353,439 | 18.8% |
| Total | $709,326,803 | 100.0% |
13F Holdings | Q4 2025
| Issuer | Class | Cusip | Ticker | % | Value |
|---|---|---|---|---|---|
| MERIDIAN DELTA | PRIME ATLAS | 5G1QAHU0N | SEJ | 6.54% | $89,262,562 |
| HORIZON ALPHA NORTH | OPTIMA VECTOR | 7BHHOH3GH | VHCF | 4.70% | $46,789,716 |
| MERIDIAN CREST HARBOR | INSIGHT PIONEER | AS0KPM5K9 | FOQ | 12.40% | $71,490,247 |
| EMBER RIDGE | PIONEER CATALYST | QR09DW5PW | DHPRP | 11.14% | $17,312,674 |
| UNISON FRONTIER | SIGNAL PIONEER | 3WOGLUGXJ | DTTL | 2.56% | $63,784,791 |
| FUSION TIMBER MOMENTUM | VECTOR HORIZON | DPA6EYJ3H | JQYAZ | 8.92% | $71,611,302 |
| DELTA FOUNDATION | FUSION SUMMIT | R0ECA6800 | BXV | 5.96% | $18,684,205 |
| INSIGHT PATHWAY PATHWAY | SUMMIT ELEMENT | LJ8I6R26N | WLWQ | 3.38% | $106,311,553 |