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Brandon Financial Planning, Inc.

Brandon Financial Planning, Inc.. CRD 110267

Brandon Financial Planning, Inc. logo

CRD: 110267

Brandon Financial Planning, Inc.

$434.9M Total AUM
$27.3M Disc. AUM
6.0% 3Y CAGR
5 Employees
257 ADV. Clients
43 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company ยท TD Ameritrade
Clients
Retail and Institutional
Established Date
12-03-1982
Office Locations
2

Office Locations

5101 Wheelis RD #112 Memphis TN
5101 Wheelis Road Suite 112 Memphis TN

About Brandon Financial Planning, Inc.

Brandon Financial Planning is a Memphis-based, family-run RIA serving multi-generational families and business owners with comprehensive financial planning and portfolio management, including tax, estate, insurance, college, and succession planning. Investment approach emphasizes diversified asset allocation using mutual funds, ETFs, fixed income, and index strategies; custodies with Schwab and TD Ameritrade.

Reported data analysis

What the numbers show

Between March 12, 2025 and March 18, 2026, reported AUM increased 19.9%, from $362.8M to $434.9M.

Across 5 reported observations, AUM increased 25.3% between February 3, 2022 and March 18, 2026, from $347.2M to $434.9M.

Of the latest reported AUM, 6.3% is discretionary and 93.7% is non-discretionary.

The firm reports 3 advisory representatives and 257 clients, or 85.7 clients per representative. That equates to $1.7M in reported AUM per client.

The profile lists 2 reported office locations and 43 years in operation. The source data was last updated on March 18, 2026. Figures reflect reported regulatory data and may not include subsequent changes.

Team overview

65 AVG AGE
$145.0M AVG AUM / ADVISOR
$1.7M AVG AUM / CLIENT
12.2 yrs AVG TENURE
5 Employees
3 Advisory Reps
2 RIA Reps
43yrs Firm Age

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Available data coverage

  • Asset Classes
  • Client Personas
  • Custodian
  • Fund Managers
  • Investment Themes
  • Investment Vehicles
  • Services
  • Technology

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Owner & Executives

RAYMOND WILSON BRANDON

RAYMOND WILSON BRANDON

President

CRD
#1139301
Ownership
75% or more
J

JAMES MICHAEL CULLEN

Chief Compliance Officer

CRD
--
Ownership
Less than 5%

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Contacts

GARY LEE KIEFFNER JR

GARY LEE KIEFFNER JR

Senior Analyst and Planner

CRD
#2843171
A

Abigail Martin

--

CRD
#8185019

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
02-03-2022
02-17-2023
05-08-2024
03-12-2025
03-18-2026
Category Assets AVG. Account size
Discretionary $27,266,205 $1,136,092
Non-Discretionary $407,665,205 $441,674
Total $434,931,410 $459,273

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Separately Managed Accounts

SMA allocation detail is available

Brandon Financial Planning, Inc. has reported separately managed account data across 4 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.

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