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CLS Financial Advisors, Inc.

CLS Financial Advisors, Inc.. CRD 152892

CLS Financial Advisors, Inc. logo

CRD: 152892

CLS Financial Advisors, Inc.

$192.0M Total AUM
$172.0M Disc. AUM
17.3% 3Y CAGR
5 Employees
93 ADV. Clients
16 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company
Clients
Retail
Platforms
--
Established Date
03-16-2010
Office Locations
1

Office Locations

9700 SW Capitol HWY Suite 285 Portland OR

About CLS Financial Advisors, Inc.

CLS Financial Advisors is a Portland, Oregon fee-only RIA providing holistic, fiduciary advice that integrates investments with life planning. The firm specializes in tax, retirement, and investment planning with a collaborative, hands-on approach and portfolio design focused on harnessing markets to meet client goals. Public filings indicate a retail client base that includes business owners and retirees, with client assets custodied at Charles Schwab.

Reported data analysis

What the numbers show

Between February 13, 2025 and March 12, 2026, reported AUM increased 15.2%, from $166.7M to $192.0M.

Across 5 reported observations, AUM increased 70.1% between November 9, 2022 and March 12, 2026, from $112.8M to $192.0M.

Of the latest reported AUM, 89.6% is discretionary and 10.4% is non-discretionary.

The firm reports 3 advisory representatives and 93 clients, or 31 clients per representative. That equates to $2.1M in reported AUM per client.

The profile lists 1 reported office location and 16 years in operation. The source data was last updated on March 12, 2026. Figures reflect reported regulatory data and may not include subsequent changes.

Team overview

38 AVG AGE
$64.0M AVG AUM / ADVISOR
$2.1M AVG AUM / CLIENT
7.3 yrs AVG TENURE
5 Employees
3 Advisory Reps
3 RIA Reps
16yrs Firm Age

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Available data coverage

  • Asset Classes
  • Client Personas
  • Fund Managers
  • Industry Interests
  • Investment Themes
  • Investment Vehicles
  • Services

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The full CLS Financial Advisors, Inc. record includes the detailed values behind these data categories, along with filters and export-ready prospecting fields.

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Owner & Executives

RYAN ALDEN GENOR

RYAN ALDEN GENOR

Accountant, President

CRD
#3130458
Ownership
50% but less than 75%
SARAH LYNNE LANE

SARAH LYNNE LANE

Chief Compliance Officer, FINANCIAL PLANNER, Secretary, TREASURER

CRD
#6898021
Ownership
50% but less than 75%

Showing 2 of 2 owners & executives

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Contacts

S

STEPHANIE LUCK LUM

Associate Advisor, Investment Advisor

CRD
#8030315

Showing 1 of 3 contacts

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
11-09-2022
09-18-2023
12-13-2024
02-13-2025
03-12-2026
Category Assets AVG. Account size
Discretionary $172,027,672 $556,724
Non-Discretionary $19,965,005 $998,250
Total $191,992,677 $583,564

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Separately Managed Accounts

SMA allocation detail is available

CLS Financial Advisors, Inc. has reported separately managed account data across 5 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.

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