$159.6M Total AUM
$159.6M Disc. AUM
-- 3Y CAGR
3 Employees
121 ADV. Clients
10 yrs Firm Age
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- Custodian
- Charles Schwab & Company
- Clients
- Retail
- Platforms
- Crest unisonCapital +more
- Established Date
- 09-17-2015
- Office Locations
- 1
Office Locations
950 S Winter Park Drive Suite 352 Casselberry FL
About Fairway Financial, LLC
Fairway Financial, LLC is a Casselberry, FL RIA focused on “life planning,” pairing financial planning with ongoing coaching and client education. The firm uses an analytical, process-driven approach across taxes, retirement income, portfolio construction, and estate/legacy planning to help clients create order and stay on track through uncertain markets. Primarily custodies with Charles Schwab & Co.
Team overview
-- AVG AGE
$79.8M AVG AUM / ADVISOR
$1.3M AVG AUM / CLIENT
9.8 yrs AVG TENURE
3 Employees
2 Advisory Reps
2 RIA Reps
10yrs Firm Age
Insights
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Asset Classes
Crest Peak crest
Client Personas
Ember Harbor
Custodian
Summit prime Beacon catalyst Ridge meridian Radial Pioneer peak
Investment Themes
Legacy Insight
Investment Vehicles
Prime
Platform
Ember signal
Services
Horizon timber Summit Element Atlas alpha Radial momentum Atlas harbor Capital delta Delta Matrix
Technology
Zenith wave Alpha Eagle
Owner & Executives
R
RANDY EUGENE SMITH JR
Chief Compliance Officer, Managing Member, Owner
- CRD
- #3166132
- Ownership
- 75% or more
(499) 596-9472
matrix.element@crestcapital.com
in linkedin.com/in/alpha-focus
Showing 1 of 1 owners & executives
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S
SUMMER DORN
--
- CRD
- #4892488
(826) 608-2640
vector.vital@glaciercapital.com
in linkedin.com/in/frontier-eagle
Showing 1 of 2 contacts
Unlock allAssets Under Management
Total AUM
Discretionary
Non-Discretionary
| Category | Assets | AVG. Account size |
|---|---|---|
| Discretionary | $159,578,874 | $486,521 |
| Non-Discretionary | $20,957 | $20,957 |
| Total | $159,599,831 | $485,106 |
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Separately Managed Accounts
Total SMA Asset: $159,599,831
Public Funds:
33.5% Cash:
40.1% Equity - Exchange:
26.4% | Asset class | Assets | Assets % |
|---|---|---|
| Public Funds | $3,014,197,290 | 33.5% |
| Cash | $3,608,039,144 | 40.1% |
| Equity - Exchange | $2,375,367,416 | 26.4% |
| Total | $8,997,603,850 | 100.0% |
13F Holdings | Q1 2026
| Issuer | Class | Cusip | Ticker | % | Value |
|---|---|---|---|---|---|
| CREST MOMENTUM | ZENITH VERTEX | RZI0W98C9 | LDFO | 10.33% | $73,316,429 |
| INSIGHT BEACON FRONTIER | RIDGE VECTOR | D6CQ1TO1L | UJJ | 1.78% | $80,527,500 |
| ZENITH BRIDGE CATALYST | MERIDIAN TIMBER | KFU2T0K6K | JVETB | 2.51% | $18,805,814 |
| NORTH FRONTIER CAPITAL | PEAK SIGNAL | 1LVPCU339 | AZCP | 4.22% | $28,329,401 |
| SUMMIT GLACIER | MATRIX ELEMENT | 6F5FJILBA | XPTGB | 7.06% | $102,081,132 |
| PRIME MOMENTUM SUMMIT | PRIME DELTA | XT0LQO7YV | CJPJC | 3.28% | $19,245,799 |
| PRIME EMBER CREST | CREST VERTEX | BLVLKZDU5 | MMGTW | 3.58% | $117,873,180 |
| EAGLE HARBOR PRIME | OAK INSIGHT | VL1N6DI5W | ELSAL | 3.18% | $52,966,647 |