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Financial Service Group INC

Financial Service Group INC. CRD 107893

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CRD: 107893

Financial Service Group INC

$215.0M Total AUM
$215.0M Disc. AUM
-11.5% 3Y CAGR
8 Employees
192 ADV. Clients
34 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company
Clients
Retail
Established Date
08-03-1992
Office Locations
1

Office Locations

4812 Northwestern AVE Racine WI

About Financial Service Group INC

Financial Service Group Inc is a fee-only fiduciary RIA with CERTIFIED FINANCIAL PLANNERâ„¢ professionals focused on retirement and comprehensive financial planning. Based in Southeast Wisconsin (Racine/Kenosha) with 40+ years of local relationships, the firm also serves clients nationwide using technology. Portfolios are built primarily with public funds, including mutual funds and ETFs (Schwab custodied).

Reported data analysis

What the numbers show

Between October 1, 2025 and January 23, 2026, reported AUM decreased 33.8%, from $324.7M to $215.0M.

Across 5 reported observations, AUM decreased 35.6% between June 7, 2022 and January 23, 2026, from $333.7M to $215.0M.

Of the latest reported AUM, 100.0% is discretionary and 0.0% is non-discretionary.

The firm reports 3 advisory representatives and 192 clients, or 64 clients per representative. That equates to $1.1M in reported AUM per client.

The profile lists 1 reported office location and 34 years in operation. The source data was last updated on September 10, 2026. Figures reflect reported regulatory data and may not include subsequent changes.

Team overview

42 AVG AGE
$71.7M AVG AUM / ADVISOR
$1.1M AVG AUM / CLIENT
8 yrs AVG TENURE
8 Employees
3 Advisory Reps
3 RIA Reps
34yrs Firm Age

Additional firm insights

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Available data coverage

  • Client Personas
  • Investment Themes
  • Investment Vehicles
  • Services
  • Technology

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The full Financial Service Group INC record includes the detailed values behind these data categories, along with filters and export-ready prospecting fields.

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Owner & Executives

MICHAEL PHILLIP HAUBRICH

MICHAEL PHILLIP HAUBRICH

FOUNDER, President, Senior Advisor

CRD
#1092140
Ownership
75% or more
T

TERRI LYNN D'ALIE

Chief Compliance Officer

CRD
--
Ownership
Less than 5%

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Contacts

Thomas Joseph Kiernan

Thomas Joseph Kiernan

Associate Financial Planner

CRD
#6745121
WENDY SUE PEPERKORN

WENDY SUE PEPERKORN

--

CRD
#2512450

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
06-07-2022
06-12-2023
10-18-2024
10-01-2025
01-23-2026
Category Assets AVG. Account size
Discretionary $214,995,359 $333,326
Non-Discretionary $0 --
Total $214,995,359 $333,326

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Separately Managed Accounts

SMA allocation detail is available

Financial Service Group INC has reported separately managed account data across 5 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.

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