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- Custodian
- BNY Mellon · Charles Schwab & Company · SEI
- Clients
- Retail and Institutional
- Platforms
- Available in AdvizorPro
- Established Date
- 06-01-2009
- Office Locations
- 1
Office Locations
About Guidestone Advisors
GuideStone Advisors supports churches, ministries, faith-aligned institutions and Christian households with biblically aligned retirement, insurance and investment solutions. The firm emphasizes values-based investment options aimed at building financial resilience. For organizations, GuideStone pairs plan and investment support with an HR-friendly platform, reporting and training designed for ministry benefits teams.
Reported data analysis
What the numbers show
Between March 28, 2025 and August 11, 2026, reported AUM increased 22.9%, from $1.6B to $2.0B.
Across 5 reported observations, AUM increased 100.0% between March 16, 2022 and August 11, 2026, from $978.1M to $2.0B.
Of the latest reported AUM, 100.0% is discretionary and 0.0% is non-discretionary.
The firm reports 24 advisory representatives and 2,105 clients, or 87.7 clients per representative. That equates to $929.5K in reported AUM per client.
The profile lists 1 reported office location and 17 years in operation. The source data was last updated on August 11, 2026. Figures reflect reported regulatory data and may not include subsequent changes.
Team overview
Additional firm insights
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Available data coverage
- Accredited Investors
- Asset Classes
- Client Personas
- Custodian
- Investment Themes
- Investment Vehicles
- Platform
- Services
- Technology
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The full Guidestone Advisors record includes the detailed values behind these data categories, along with filters and export-ready prospecting fields.
Owner & Executives
CHAD MICHAEL BAILEY
Managing Director, President
- CRD
- #5567481
- Ownership
- Less than 5%
ROBERT SCOTT COOK
Chief Compliance Officer, Secretary, VICE PRESIDENT
- CRD
- #5587943
- Ownership
- Less than 5%
Showing 2 of 3 owners & executives
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KIMBERLY ANN ATCHLEY
Operations Manager
- CRD
- #6335942
JOSHUA WAYNE BIGGS
--
- CRD
- #5423474
Showing 2 of 27 contacts
Unlock allAssets Under Management
| Category | Assets | AVG. Account size |
|---|---|---|
| Discretionary | $1,956,532,760 | $390,994 |
| Non-Discretionary | $0 | -- |
| Total | $1,956,532,760 | $390,994 |
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Separately Managed Accounts
SMA allocation detail is available
Guidestone Advisors has reported separately managed account data across 2 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.