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- Custodian
- Charles Schwab & Company ยท Fidelity/NFS
- Clients
- Retail and Institutional
- Platforms
- Available in AdvizorPro
- Established Date
- 01-01-1997
- Office Locations
- 3
Office Locations
About Heffernan Advisory, Inc.
Heffernan Financial is an independent, SEC-registered RIA with 30+ years of experience serving families, business owners, and retirees. The team provides fiduciary financial planning and investment management for retirement accounts, wealth-building investments, and education planning, with a values-first approach. Custody relationships include Schwab and Fidelity/NFS.
Reported data analysis
What the numbers show
Between December 3, 2025 and August 6, 2026, reported AUM increased 29.7%, from $315.9M to $409.6M.
Across 5 reported observations, AUM increased 28.6% between November 4, 2022 and August 6, 2026, from $318.6M to $409.6M.
Of the latest reported AUM, 100.0% is discretionary and 0.0% is non-discretionary.
The firm reports 5 advisory representatives and 357 clients, or 71.4 clients per representative. That equates to $1.1M in reported AUM per client.
The profile lists 3 reported office locations and 29 years in operation. The source data was last updated on August 6, 2026. Figures reflect reported regulatory data and may not include subsequent changes.
Team overview
Additional firm insights
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Available data coverage
- Asset Classes
- Client Personas
- Custodian
- Industry Interests
- Investment Themes
- Investment Vehicles
- Platform
- Services
- Technology
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Owner & Executives
FRANCIS MICHAEL HEFFERNAN
DIRECTOR
- CRD
- --
- Ownership
- Less than 5%
JAMES DOUGLASS HOYT
Chief Compliance Officer, Founder, President
- CRD
- #2264252
- Ownership
- Less than 5%
Showing 2 of 5 owners & executives
Unlock allContacts
JASON J DITTBERNER
Wealth Management Advisor
- CRD
- #6613437
DAVIS Nicholas HOYT
Wealth Management Advisor
- CRD
- #6097213
Showing 2 of 12 contacts
Unlock allAssets Under Management
| Category | Assets | AVG. Account size |
|---|---|---|
| Discretionary | $409,585,443 | $603,219 |
| Non-Discretionary | $0 | -- |
| Total | $409,585,443 | $603,219 |
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Separately Managed Accounts
SMA allocation detail is available
Heffernan Advisory, Inc. has reported separately managed account data across 3 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.
13F Holdings | Q2 2026
Review the latest reported holdings
Heffernan Advisory, Inc.'s 13F holdings detail is available for Q2 2026, including issuer, security class, CUSIP, ticker, portfolio weight, and reported value.