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JLP Investments

JLP Investments. CRD 330948

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CRD: 330948

JLP Investments

$12.8M Total AUM
$9.0M Disc. AUM
-- 3Y CAGR
2 Employees
68 ADV. Clients
6 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company · Community National Bank · Fidelity/NFS
Clients
Retail and Institutional
Established Date
04-01-2020
Office Locations
1

Office Locations

12574 Flagler Center Blvd STE 101 Jacksonville FL

About JLP Investments

JLP Investments is an independent, retirement-focused advisory led by founder Jay Parrish in Florida. The firm delivers holistic planning with a direct, straightforward approach spanning tax strategies, investment management, and estate planning to support clients’ financial independence and legacy goals. Portfolios include meaningful ETF exposure and are custodied at Charles Schwab.

Reported data analysis

What the numbers show

Of the latest reported AUM, 70.4% is discretionary and 29.6% is non-discretionary.

The firm reports 1 advisory representatives and 68 clients, or 68 clients per representative. That equates to $188.9K in reported AUM per client.

The profile lists 1 reported office location and 6 years in operation. The source data was last updated on August 5, 2026. Figures reflect reported regulatory data and may not include subsequent changes.

Team overview

-- AVG AGE
$12.8M AVG AUM / ADVISOR
$188.9K AVG AUM / CLIENT
4.4 yrs AVG TENURE
2 Employees
1 Advisory Reps
1 RIA Reps
6yrs Firm Age

Additional firm insights

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Available data coverage

  • Asset Classes
  • Custodian
  • Industry Interests
  • Investment Themes
  • Investment Vehicles
  • Platform
  • Services
  • Technology

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Owner & Executives

J

JERRY LEE PARRISH

Chief Compliance Officer, Investment Advisor, President

CRD
#4951494
Ownership
75% or more
B

BARBARA J. PARRISH

Retirement Plan Advisor, Secretary

CRD
--
Ownership
Less than 5%

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Contacts

No contact records available.

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary

No AUM history available

Category Assets AVG. Account size
Discretionary $9,044,515 --
Non-Discretionary $3,800,411 --
Total $12,844,926 --

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Separately Managed Accounts

SMA allocation detail is available

JLP Investments has reported separately managed account data across 4 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.

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