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Park Place Capital Corporation

Park Place Capital Corporation. CRD 107952

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CRD: 107952

Park Place Capital Corporation

$879.2M Total AUM
$865.4M Disc. AUM
-- 3Y CAGR
20 Employees
610 ADV. Clients
38 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company ยท Fifth Third Bank
Clients
Retail and Institutional
Established Date
09-02-1988
Office Locations
2

Office Locations

2728 19th Place S Suite 160 Homewood AL
82A Clark Boulevard Tupelo MS

About Park Place Capital Corporation

Park Place Capital Corporation is a Homewood-based RIA with 2 offices. The firm has been operating for 38 years. Managing $879.2M in total assets under management, with 7 advisory representatives. They custody assets with Charles Schwab & Company and Fifth Third Bank.

Reported data analysis

What the numbers show

Between October 7, 2025 and March 13, 2026, reported AUM increased 21.4%, from $724.0M to $879.2M.

Across 5 reported observations, AUM increased 49.7% between April 14, 2022 and March 13, 2026, from $587.3M to $879.2M.

Of the latest reported AUM, 98.4% is discretionary and 1.6% is non-discretionary.

The firm reports 7 advisory representatives and 610 clients, or 87.1 clients per representative. That equates to $1.4M in reported AUM per client.

The profile lists 2 reported office locations and 38 years in operation. The source data was last updated on March 13, 2026. Figures reflect reported regulatory data and may not include subsequent changes.

Team overview

-- AVG AGE
$125.6M AVG AUM / ADVISOR
$1.4M AVG AUM / CLIENT
4 yrs AVG TENURE
20 Employees
7 Advisory Reps
7 RIA Reps
38yrs Firm Age

Additional firm insights

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Available data coverage

  • Asset Classes
  • Custodian
  • Investment Themes
  • Investment Vehicles
  • Platform
  • Services
  • Technology

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Owner & Executives

L

Leah Justice Allen

Chief Financial Officer, DIRECTOR

CRD
--
Ownership
Less than 5%
M

MATTHEW HAAS FOSTER

Chairman, DIRECTOR, President

CRD
#4477994
Ownership
Less than 5%

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Contacts

W

WILLIAM HUBERT AYCOCK III

Senior Managing Director, Park Place Capital Management

CRD
#6006240
S

SARAH WALTON BURCHFIELD COBB

Senior Financial Advisor

CRD
#5704442

Showing 2 of 11 contacts

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
04-14-2022
08-31-2023
09-27-2024
10-07-2025
03-13-2026
Category Assets AVG. Account size
Discretionary $865,363,275 $1,479,253
Non-Discretionary $13,860,689 $577,529
Total $879,223,964 $1,443,718

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Separately Managed Accounts

SMA allocation detail is available

Park Place Capital Corporation has reported separately managed account data across 7 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.

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13F Holdings | Q2 2026

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Park Place Capital Corporation's 13F holdings detail is available for Q2 2026, including issuer, security class, CUSIP, ticker, portfolio weight, and reported value.

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