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RHS Financial, LLC

RHS Financial, LLC. CRD 149435

RHS Financial, LLC logo

CRD: 149435

RHS Financial, LLC

$219.8M Total AUM
$210.3M Disc. AUM
9.7% 3Y CAGR
2 Employees
136 ADV. Clients
17 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company · Interactive Brokers · Merrill Lynch · Nationwide
Clients
Retail and Institutional
Platforms
Available
Established Date
03-13-2009
Office Locations
1

Office Locations

4171 24th Street Suite 101 SAN Francisco CA

About RHS Financial, LLC

RHS Financial is a San Francisco RIA focused on wealth management for Bay Area and Silicon Valley tech professionals and entrepreneurs. The team provides comprehensive planning and portfolio management, including tax planning, estate coordination, and flexible family office-style advisory services. Portfolios are largely ETF-based, anchored by its proprietary Tax Reduction and Enhanced Diversification (TREnD) strategy.

Team overview

43 AVG AGE
$109.9M AVG AUM / ADVISOR
$1.6M AVG AUM / CLIENT
14.3 yrs AVG TENURE
2 Employees
2 Advisory Reps
2 RIA Reps
17yrs Firm Age

Insights

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Asset Classes

Available

Client Personas

Available

CRM

Available

Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Platform

Available

Services

Available

Technology

Available

Owner & Executives

RISLEY HOLLINGSWORTH SAMS

RISLEY HOLLINGSWORTH SAMS

Chief Compliance Officer, Managing Member, President

CRD
#4572447
Ownership
75% or more
Available
Available
Available

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Contacts

COLBY DAVIS

COLBY DAVIS

Chief Investment Officer

CRD
#6452013
Available
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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
10-19-2022
03-02-2023
03-20-2024
03-31-2025
04-16-2026
Category Assets AVG. Account size
Discretionary $210,292,910 $469,404
Non-Discretionary $9,464,062 $3,154,687
Total $219,756,972 $487,266

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Cash:
Available
Equity - Exchange:
Available
Asset class Assets Assets %
Public Funds Available Available
Cash Available Available
Equity - Exchange Available Available
Total Available Available

13F Holdings | Q1 2026

Issuer Class CUSIP Ticker % Value
Available Available Available Available Available Available
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