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Sterling Investment Counsel, LLC

Sterling Investment Counsel, LLC. CRD 282624

Sterling Investment Counsel, LLC logo

CRD: 282624

Sterling Investment Counsel, LLC

$1.0B Total AUM
$1.0B Disc. AUM
23.9% 3Y CAGR
9 Employees
906 ADV. Clients
10 yrs Firm Age

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Firm Details

Custodian
Assetmark · Fidelity/NFS · LPL Financial
Clients
Retail and Institutional
Platforms
Available
Established Date
04-06-2016
Office Locations
1

Office Locations

360 Delaware Avenue Suite 400 Buffalo NY

About Sterling Investment Counsel, LLC

Sterling Investment Counsel, LLC is an SEC-registered RIA based in Buffalo, NY providing investment management and portfolio construction for retail and institutional clients. The team emphasizes strategic asset allocation, diversification, and ongoing research/monitoring across stocks, bonds, mutual funds, cash and select alternatives to align portfolios with client goals and risk tolerance, with custody support including Fidelity/NFS and LPL.

Team overview

55 AVG AGE
$129.3M AVG AUM / ADVISOR
$1.1M AVG AUM / CLIENT
8.7 yrs AVG TENURE
9 Employees
8 Advisory Reps
4 RIA Reps
10yrs Firm Age

Insights

Available
Available
Available
Available
Available
Available
Available
Available

Asset Classes

Available

Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Platform

Available

Services

Available

Technology

Available

Owner & Executives

PHILLIP KENNETH VANCE

PHILLIP KENNETH VANCE

Founding Partner

CRD
#2363797
Ownership
25% but less than 50%
Available
Available
Available
M

MARK GEORGE LARUSSA

CHIEF OPERATING OFFICER

CRD
--
Ownership
Less than 5%
Available
Available
Available

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Contacts

CHELSEA LYNN BLASCH

CHELSEA LYNN BLASCH

--

CRD
#6021182
Available
Available
Available
JOHN LAWRENCE LANGER

JOHN LAWRENCE LANGER

Chief Operating Officer

CRD
#3221100
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
03-29-2022
04-17-2023
11-15-2024
12-23-2025
05-14-2026
Category Assets AVG. Account size
Discretionary $1,027,990,391 $459,334
Non-Discretionary $6,292,050 $419,470
Total $1,034,282,441 $459,069

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Equity - Exchange:
Available
Cash:
Available
Corporate - Investment Grade:
Available
Municipal Bonds:
Available
U.S. Government/Agency:
Available
Asset class Assets Assets %
Public Funds Available Available
Equity - Exchange Available Available
Cash Available Available
Corporate - Investment Grade Available Available
Municipal Bonds Available Available
U.S. Government/Agency Available Available
Total Available Available

13F Holdings | Q2 2026

Issuer Class CUSIP Ticker % Value
Available Available Available Available Available Available
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