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T.r.u.e. Coastal Capital, LLC

T.r.u.e. Coastal Capital, LLC. CRD 281556

T.r.u.e. Coastal Capital, LLC logo

CRD: 281556

T.r.u.e. Coastal Capital, LLC

$124.1M Total AUM
$124.1M Disc. AUM
-- 3Y CAGR
4 Employees
156 ADV. Clients
10 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company · Fidelity/NFS · TD Ameritrade
Clients
Retail
Platforms
Available
Established Date
12-11-2015
Office Locations
1

Office Locations

21 East York Street Savannah GA

About T.r.u.e. Coastal Capital, LLC

T.R.U.E. Coastal Capital is a fiduciary wealth management firm serving pre-retirees/retirees, families, and individuals (including divorcees). The team provides investment management with portfolios tailored to client risk profiles, plus tax planning and insurance alternatives. Their OAR planning process (Organize, Analyze, Recommend) emphasizes clear, step-by-step implementation. Custody includes Schwab and Fidelity.

Team overview

46 AVG AGE
$62.1M AVG AUM / ADVISOR
$795.6K AVG AUM / CLIENT
6.7 yrs AVG TENURE
4 Employees
2 Advisory Reps
2 RIA Reps
10yrs Firm Age

Insights

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Asset Classes

Available

Client Personas

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Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Platform

Available

Services

Available

Technology

Available

Owner & Executives

SAMUEL M HUBBARD

SAMUEL M HUBBARD

Chief Compliance Officer, Chief Executive Officer, Founder

CRD
#4202323
Ownership
Less than 5%
Available
Available
Available
MICHAEL ROSS

MICHAEL ROSS

Chief Financial Officer, Chief Investment Officer, President

CRD
#5941473
Ownership
Less than 5%
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
11-09-2025
03-25-2026
Category Assets AVG. Account size
Discretionary $124,109,371 $298,340
Non-Discretionary $0 --
Total $124,109,371 $298,340

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Equity - Exchange:
Available
Public Funds:
Available
Cash:
Available
Asset class Assets Assets %
Equity - Exchange Available Available
Public Funds Available Available
Cash Available Available
Total Available Available

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