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THE Huntington Investment Company

THE Huntington Investment Company. CRD 16986

T

CRD: 16986

THE Huntington Investment Company

$7.9B Total AUM
$7.9B Disc. AUM
16.3% 3Y CAGR
520 Employees
42,398 ADV. Clients
40 yrs Firm Age

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Firm Details

Custodian
Fidelity/NFS
Clients
Retail and Institutional
Established Date
01-03-1986
Office Locations
422

Office Locations

101 E Washington St. NEW Castle PA
116 15th Street Pittsburgh PA
144th AND Lowell 4100 W 144th AVE Broomfield CO

About THE Huntington Investment Company

The Huntington Investment Company (Huntington Bank) provides investment advisory and wealth management across retail and institutional channels, with financial planning, portfolio construction, and insurance/estate planning support. Investment offerings include active management and asset allocation using ETFs and mutual funds, including ESG/impact themes. Differentiators include digital tools like Caregiver Banking for monitored account access and scam detection, plus an expanding Texas/South footprint via Veritex integration and the pending Cadence Bank deal.

Reported data analysis

What the numbers show

Between July 21, 2025 and March 31, 2026, reported AUM increased 24.4%, from $6.3B to $7.9B.

Across 5 reported observations, AUM increased 65.5% between November 3, 2022 and March 31, 2026, from $4.8B to $7.9B.

Of the latest reported AUM, 100.0% is discretionary and 0.0% is non-discretionary.

The firm reports 415 advisory representatives and 42,398 clients, or 102.2 clients per representative. That equates to $186.1K in reported AUM per client.

The profile lists 422 reported office locations and 40 years in operation. The source data was last updated on March 31, 2026. Figures reflect reported regulatory data and may not include subsequent changes.

Team overview

43 AVG AGE
$19.0M AVG AUM / ADVISOR
$186.1K AVG AUM / CLIENT
8 yrs AVG TENURE
520 Employees
415 Advisory Reps
361 RIA Reps
40yrs Firm Age

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Available data coverage

  • Asset Classes
  • Client Personas
  • Custodian
  • Investment Themes
  • Investment Vehicles
  • Platform
  • Services
  • Technology

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Owner & Executives

M

MONICA VICKMAN BALLARD

Associate General Counsel, Secretary

CRD
--
Ownership
Less than 5%
J

Jeffrey Michael Boardman

--

CRD
#2746492
Ownership
Less than 5%

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Contacts

V

VENETIA MARCENE ABULABAN

Senior Vice President

CRD
#1431999
S

SANDRA ADAME-HERNANDEZ

--

CRD
#7337601

Showing 2 of 832 contacts

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
11-03-2022
10-13-2023
11-18-2024
07-21-2025
03-31-2026
Category Assets AVG. Account size
Discretionary $7,891,185,327 $186,117
Non-Discretionary $0 --
Total $7,891,185,327 $186,117

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Separately Managed Accounts

SMA allocation detail is available

THE Huntington Investment Company has reported separately managed account data across 3 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.

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