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Wiser Advisor Group

Wiser Advisor Group. CRD 326579

Wiser Advisor Group logo

CRD: 326579

Wiser Advisor Group

$127.8M Total AUM
$127.2M Disc. AUM
-- 3Y CAGR
3 Employees
308 ADV. Clients
3 yrs Firm Age

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Firm Details

Custodian
LPL Financial · Merrill Lynch · RBC
Clients
Retail and Institutional
Platforms
Available
Established Date
05-17-2023
Office Locations
2

Office Locations

4616 E Sunset DR Phoenix AZ
-- Phoenix AZ

About Wiser Advisor Group

Wiser Advisor Group is a Phoenix-based registered investment adviser providing customized financial planning and wealth management for families, business owners/corporations, and nonprofits. Services include retirement and estate planning, corporate benefit and cash management solutions, M&A/exit and planned giving strategies, and investment management for reserves. Offers access to alternative investments; CEO Larry Lytle was named a Money.com Top Financial Planner (2024).

Team overview

42 AVG AGE
$42.6M AVG AUM / ADVISOR
$414.9K AVG AUM / CLIENT
2.3 yrs AVG TENURE
3 Employees
3 Advisory Reps
3 RIA Reps
3yrs Firm Age

Insights

Available
Available
Available
Available
Available
Available
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Asset Classes

Available

Client Personas

Available

Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Services

Available

Technology

Available

Owner & Executives

LARRY LYTLE

LARRY LYTLE

Chief Executive Officer

CRD
#4872962
Ownership
75% or more
Available
Available
Available
Zachary Evan Lytle

Zachary Evan Lytle

Chief Compliance Officer, Chief Operating Officer

CRD
#7028307
Ownership
Less than 5%
Available
Available
Available

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Contacts

D

Donald Laughlin

--

CRD
#8189910
Available
Available
Available
LARRY LYTLE

LARRY LYTLE

Chief Executive Officer

CRD
#4872962
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
09-01-2023
09-10-2024
12-15-2025
03-25-2026
Category Assets AVG. Account size
Discretionary $127,185,386 $825,879
Non-Discretionary $605,109 $605,109
Total $127,790,495 $824,455

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Equity - Exchange:
Available
Municipal Bonds:
Available
Cash:
Available
Asset class Assets Assets %
Equity - Exchange Available Available
Municipal Bonds Available Available
Cash Available Available
Total Available Available

13F Holdings | Q1 2026

Issuer Class CUSIP Ticker % Value
Available Available Available Available Available Available
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