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Affiliated Financial Advisors INC

Affiliated Financial Advisors INC. CRD 108154

Affiliated Financial Advisors INC logo

CRD: 108154

Affiliated Financial Advisors INC

$541.5M Total AUM
$0 Disc. AUM
17.2% 3Y CAGR
4 Employees
898 ADV. Clients
26 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company
Clients
Retail
Platforms
Available
Established Date
04-21-2000
Office Locations
2

Office Locations

2300 North Mayfair Road, Suite 405 Milwaukee WI
2600 North Mayfair Rd. Suite 200 Milwaukee WI

About Affiliated Financial Advisors INC

Affiliated Financial Advisors is a Milwaukee-based planning and investment advisory firm serving retail investors with tailored strategies across life stages. The team combines estate planning, tax-aware financial planning, and ongoing portfolio management, emphasizing a data-driven assess–plan–manage process. Portfolios commonly use ETFs and mutual funds with an asset-allocation and risk-management focus, and custody includes Charles Schwab.

Team overview

-- AVG AGE
$135.4M AVG AUM / ADVISOR
$603.0K AVG AUM / CLIENT
13.8 yrs AVG TENURE
4 Employees
4 Advisory Reps
0 RIA Reps
26yrs Firm Age

Insights

Available
Available
Available
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Available
Available
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Available

Asset Classes

Available

Client Personas

Available

Custodian

Available

Fund Managers

Available

Investment Themes

Available

Investment Vehicles

Available

Services

Available

Technology

Available

Owner & Executives

GEORGE MATTHEW SCHMIDLEY

GEORGE MATTHEW SCHMIDLEY

Chief Compliance Officer, Chief Executive Officer, DIRECTOR, Financial Advisor, President

CRD
#1333934
Ownership
75% or more
Available
Available
Available

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Contacts

DAWN MARIE MAY

DAWN MARIE MAY

Financial Advisor

CRD
#2282181
Available
Available
Available
BENJAMIN CALVIN VERHULST

BENJAMIN CALVIN VERHULST

Financial Advisor, E.A.

CRD
#7790197
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
03-22-2022
03-24-2023
03-28-2024
03-28-2025
02-27-2026
Category Assets AVG. Account size
Discretionary $0 --
Non-Discretionary $541,478,694 $245,346
Total $541,478,694 $245,346

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Cash:
Available
U.S. Government/Agency:
Available
Equity - Exchange:
Available
Private Funds:
Available
Corporate - Investment Grade:
Available
Asset class Assets Assets %
Public Funds Available Available
Cash Available Available
U.S. Government/Agency Available Available
Equity - Exchange Available Available
Private Funds Available Available
Corporate - Investment Grade Available Available
Total Available Available

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