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Lifeway Financial Corporation

Lifeway Financial Corporation. CRD 114276

Lifeway Financial Corporation logo

CRD: 114276

Lifeway Financial Corporation

$358.7M Total AUM
$358.7M Disc. AUM
11.0% 3Y CAGR
5 Employees
168 ADV. Clients
26 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company ยท Interactive Brokers
Clients
Retail and Institutional
Platforms
Available
Established Date
02-17-2000
Office Locations
1

Office Locations

ONE Legacy Town Center 7160 Dallas Parkway, Suite 520 Plano TX

About Lifeway Financial Corporation

Lifeway Financial Corporation is a Plano, TX advisory firm focused on retirement-centered financial planning, investment strategy, insurance review, and estate planning. Portfolios are built around client risk tolerance, time horizon, and goals, with an emphasis on asset allocation and risk management. Custody includes Charles Schwab.

Team overview

38 AVG AGE
$179.3M AVG AUM / ADVISOR
$2.1M AVG AUM / CLIENT
13.1 yrs AVG TENURE
5 Employees
2 Advisory Reps
2 RIA Reps
26yrs Firm Age

Insights

Available
Available
Available
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Asset Classes

Available

Client Personas

Available

CRM

Available

Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Platform

Available

Services

Available

Technology

Available

Owner & Executives

TREY HOUSTON TOUCHSTONE

TREY HOUSTON TOUCHSTONE

Chief Compliance Officer, Director, President, Secretary

CRD
#5833870
Ownership
50% but less than 75%
Available
Available
Available
GERROND DALLAS MCKEE

GERROND DALLAS MCKEE

TREASURER, Vice President

CRD
#5551947
Ownership
25% but less than 50%
Available
Available
Available

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Contacts

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
09-07-2022
02-28-2023
02-06-2024
02-19-2025
03-05-2026
Category Assets AVG. Account size
Discretionary $358,676,107 $730,501
Non-Discretionary $0 --
Total $358,676,107 $730,501

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Equity - Exchange:
Available
U.S. Government/Agency:
Available
Cash:
Available
Private Funds:
Available
Corporate - Investment Grade:
Available
Asset class Assets Assets %
Public Funds Available Available
Equity - Exchange Available Available
U.S. Government/Agency Available Available
Cash Available Available
Private Funds Available Available
Corporate - Investment Grade Available Available
Total Available Available

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