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Strauss Financial Group

Strauss Financial Group. CRD 310512

S

CRD: 310512

Strauss Financial Group

$276.0M Total AUM
$276.0M Disc. AUM
-- 3Y CAGR
6 Employees
213 ADV. Clients
5 yrs Firm Age

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Firm Details

Custodian
Fidelity/NFS
Clients
Retail and Institutional
Platforms
Available
Established Date
09-17-2020
Office Locations
1

Office Locations

1800 International Park Drive Suite 190 Hoover AL

About Strauss Financial Group

Strauss Financial Group is a Hoover, Alabama RIA serving retail investors, including entrepreneurs, with financial planning plus tax/estate planning, retirement plan guidance, insurance, and discretionary portfolio construction/asset management. Investment implementation leans heavily on ETFs and public funds, with selective use of alternatives such as private equity, real estate, and hedge funds. Primary custodian is Fidelity/NFS; runs on Advyzon.

Team overview

73 AVG AGE
$69.0M AVG AUM / ADVISOR
$1.3M AVG AUM / CLIENT
5.7 yrs AVG TENURE
6 Employees
4 Advisory Reps
4 RIA Reps
5yrs Firm Age

Insights

Available
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Available
Available
Available
Available
Available
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Asset Classes

Available

Client Personas

Available

Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Platform

Available

Services

Available

Technology

Available

Owner & Executives

J

JOHN ARTHUR STRAUSS

Advisor, Chief Compliance Officer, President

CRD
#6258773
Ownership
75% or more
Available
Available
Available

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Contacts

H

HEIDI BEACH STRAUSS

Advisor

CRD
#1257403
Available
Available
Available
J

JOHN WALTER STRAUSS

Advisor

CRD
#734420
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
04-13-2022
11-22-2023
11-04-2024
03-16-2025
02-25-2026
Category Assets AVG. Account size
Discretionary $276,000,000 $345,000
Non-Discretionary $0 --
Total $276,000,000 $345,000

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Equity - Exchange:
Available
Other:
Available
Private Funds:
Available
Asset class Assets Assets %
Public Funds Available Available
Equity - Exchange Available Available
Other Available Available
Private Funds Available Available
Total Available Available

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