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Truenorth Wealth

Truenorth Wealth. CRD 142205

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CRD: 142205

Truenorth Wealth

$1.3B Total AUM
$146.1M Disc. AUM
22.6% 3Y CAGR
19 Employees
996 ADV. Clients
19 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company · SEI · TD Ameritrade
Clients
Retail and Institutional
Platforms
Available
Established Date
12-11-2006
Office Locations
3

Office Locations

1935 Vine Street 120 Murray UT
305 West Jefferson Boise ID
-- SAN Francisco CA

About Truenorth Wealth

TrueNorth Wealth is a fee-only fiduciary RIA founded in 2006, delivering tailored financial planning, proactive tax planning, and evidence-based investment strategies with high-touch ongoing support. The team includes CFP professionals and is based in Salt Lake City with additional offices in Boise and San Francisco.

Team overview

29 AVG AGE
$126.6M AVG AUM / ADVISOR
$1.3M AVG AUM / CLIENT
3.8 yrs AVG TENURE
19 Employees
10 Advisory Reps
10 RIA Reps
19yrs Firm Age

Insights

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Asset Classes

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Client Personas

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CRM

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Custodian

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Investment Themes

Available

Investment Vehicles

Available

Services

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Technology

Available

Owner & Executives

MARTIN ARTHUR WATKINS

MARTIN ARTHUR WATKINS

FOUNDER, President

CRD
#2251777
Ownership
75% or more
Available
Available
Available
Samuel Martin Watkins

Samuel Martin Watkins

Chief Executive Officer, Financial Planner

CRD
#6838563
Ownership
10% but less than 25%
Available
Available
Available

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Contacts

D

Devon Duffy

--

CRD
#8144175
Available
Available
Available
C

C Richard Hopkins MD

Financial Advisor

CRD
#6734265
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
11-07-2022
11-29-2023
03-19-2024
03-23-2025
03-06-2026
Category Assets AVG. Account size
Discretionary $146,115,682 $1,897,606
Non-Discretionary $1,119,480,434 $406,788
Total $1,265,596,116 $447,365

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Cash:
Available
Equity - Exchange:
Available
Asset class Assets Assets %
Public Funds Available Available
Cash Available Available
Equity - Exchange Available Available
Total Available Available

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