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A Better WAY Financial, LLC

A Better WAY Financial, LLC. CRD 304914

A Better WAY Financial, LLC logo

CRD: 304914

A Better WAY Financial, LLC

$109.0M Total AUM
$105.3M Disc. AUM
-- 3Y CAGR
9 Employees
354 ADV. Clients
15 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company
Clients
Retail
Platforms
Available
Established Date
06-01-2011
Office Locations
1

Office Locations

6357 Airport Road Allentown PA

About A Better WAY Financial, LLC

A Better Way Financial is an independent, fiduciary retirement planning firm serving retirees and those nearing retirement. The team builds tailored plans spanning retirement and income planning, tax planning, and custom investment strategies designed to align portfolios to retirement goals and manage downside risk. The firm also runs an “Empower Your Retirement” media network (radio, podcast, YouTube/TV) and hosts local dinner workshops.

Team overview

63 AVG AGE
$27.2M AVG AUM / ADVISOR
$307.8K AVG AUM / CLIENT
6.4 yrs AVG TENURE
9 Employees
4 Advisory Reps
4 RIA Reps
15yrs Firm Age

Insights

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Accredited Investors

Available

Asset Classes

Available

Client Personas

Available

CRM

Available

Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Services

Available

Technology

Available

Owner & Executives

F

FRANK GUIDA

Investment Advisor, Managing Member

CRD
#1499368
Ownership
25% but less than 50%
Available
Available
Available
K

KIMBERLY ANNE GUIDA

EXECUTIVE VICE PRESIDENT, Vice President

CRD
--
Ownership
25% but less than 50%
Available
Available
Available

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Contacts

A

Anthony Alan Davis

--

CRD
#7801795
Available
Available
Available
N

Noah Aaron Williams

Paraplanner

CRD
#7083002
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
06-29-2026
Category Assets AVG. Account size
Discretionary $105,286,260 $110,363
Non-Discretionary $3,678,098 $141,465
Total $108,964,358 $111,188

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Cash:
Available
Equity - Exchange:
Available
Asset class Assets Assets %
Public Funds Available Available
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Equity - Exchange Available Available
Total Available Available

13F Holdings | Q2 2026

Issuer Class CUSIP Ticker % Value
Available Available Available Available Available Available
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