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Falcon Financial

Falcon Financial. CRD 160615

Falcon Financial logo

CRD: 160615

Falcon Financial

$101.4M Total AUM
$101.4M Disc. AUM
-- 3Y CAGR
4 Employees
342 ADV. Clients
14 yrs Firm Age

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Firm Details

Custodian
Charles Schwab & Company · First Clearing · Interactive Brokers · Wells Fargo
Clients
Retail and Institutional
Platforms
Available
Established Date
01-24-2012
Office Locations
1

Office Locations

200 Statesville Blvd #1001 Salisbury NC

About Falcon Financial

Falcon Financial (Falcon Investment Strategies LLC) is a North Carolina-registered RIA founded in 2012 by Seth Waller, serving clients across North Carolina. The team provides disciplined portfolio management and straightforward financial planning, including retirement and insurance solutions. Portfolios primarily use public funds and ETFs, and the firm supports custody on platforms such as Charles Schwab. The practice rebranded to Falcon Financial in 2023 after acquiring James F. Mundy Inc. in 2022.

Team overview

37 AVG AGE
$33.8M AVG AUM / ADVISOR
$296.4K AVG AUM / CLIENT
5.9 yrs AVG TENURE
4 Employees
3 Advisory Reps
3 RIA Reps
14yrs Firm Age

Insights

Available
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Available
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Asset Classes

Available

Custodian

Available

Investment Themes

Available

Investment Vehicles

Available

Platform

Available

Services

Available

Technology

Available

Owner & Executives

S

SETH DUSTIN WALLER MR.

Investment Advisor, President

CRD
#5543333
Ownership
75% or more
Available
Available
Available
N

Natalie Penley Ervin

Chief Compliance Officer

CRD
--
Ownership
Less than 5%
Available
Available
Available

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Contacts

RUSS MOORE ADAMS

RUSS MOORE ADAMS

--

CRD
#7615011
Available
Available
Available
S

STEPHEN MICHAEL GEGOREK II

--

CRD
#6277430
Available
Available
Available

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary

No AUM history available

Category Assets AVG. Account size
Discretionary $101,359,450 --
Non-Discretionary $0 --
Total $101,359,450 --

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Separately Managed Accounts

Total SMA Asset: Available

Locked Total SMA
Public Funds:
Available
Equity - Exchange:
Available
Cash:
Available
Municipal Bonds:
Available
U.S. Government/Agency:
Available
Asset class Assets Assets %
Public Funds Available Available
Equity - Exchange Available Available
Cash Available Available
Municipal Bonds Available Available
U.S. Government/Agency Available Available
Total Available Available

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