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Principal Securities, Inc.

Principal Securities, Inc.. CRD 1137

Principal Securities, Inc. logo

CRD: 1137

Principal Securities, Inc.

$17.0B Total AUM
$14.1B Disc. AUM
12.7% 3Y CAGR
1,464 Employees
53,658 ADV. Clients
57 yrs Firm Age

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Firm Details

Custodian
Fidelity/NFS
Clients
Retail and Institutional
Established Date
03-21-1969
Office Locations
459

Office Locations

100 Chestnut ST Rochester NY
100 Corporate Pkwy STE 118 Amherst NY
100 N Pitt ST STE 400 Alexandria VA

About Principal Securities, Inc.

Principal Securities, Inc. connects individuals and workplace clients with financial professionals for investing, retirement readiness, and income-protection/insurance planning, supported by online tax-center resources and quick access to forms and claims. Operating across retail and institutional channels, the firm supports portfolio construction using mutual funds and ETFs and is associated with the Envestnet platform. FINRA BrokerCheck CRD 1137 provides additional due diligence.

Reported data analysis

What the numbers show

Between September 15, 2025 and March 30, 2026, reported AUM increased 14.8%, from $14.8B to $17.0B.

Across 5 reported observations, AUM increased 48.8% between November 4, 2022 and March 30, 2026, from $11.4B to $17.0B.

Of the latest reported AUM, 83.1% is discretionary and 16.9% is non-discretionary.

The firm reports 1,464 advisory representatives and 53,658 clients, or 36.7 clients per representative. That equates to $317.3K in reported AUM per client.

The profile lists 459 reported office locations and 57 years in operation. The source data was last updated on March 30, 2026. Figures reflect reported regulatory data and may not include subsequent changes.

Team overview

47 AVG AGE
$11.6M AVG AUM / ADVISOR
$317.3K AVG AUM / CLIENT
9.4 yrs AVG TENURE
1,464 Employees
1,464 Advisory Reps
1,395 RIA Reps
57yrs Firm Age

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Available data coverage

  • Asset Classes
  • Client Personas
  • Custodian
  • Investment Themes
  • Investment Vehicles
  • Platform
  • Services
  • Technology

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Owner & Executives

V

VIVEK AGRAWAL

DIRECTOR

CRD
--
Ownership
Less than 5%
C

CHAD THOMAS CLAIRE

Assistant Vice President, Chief Information Officer

CRD
--
Ownership
Less than 5%

Showing 2 of 12 owners & executives

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Contacts

T

TYLER JAMES ABELS

Investment Advisor

CRD
#5482072
B

BRIAN KEITH ABRAHIMS

--

CRD
#3277724

Showing 2 of 2777 contacts

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Assets Under Management

Total AUM
Discretionary
Non-Discretionary
11-04-2022
09-22-2023
12-13-2024
09-15-2025
03-30-2026
Category Assets AVG. Account size
Discretionary $14,145,909,165 $235,541
Non-Discretionary $2,878,355,931 $322,541
Total $17,024,265,096 $246,796

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Separately Managed Accounts

SMA allocation detail is available

Principal Securities, Inc. has reported separately managed account data across 10 asset classes. AdvizorPro provides the associated asset values, allocation percentages, and exportable breakdown.

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13F Holdings | Q2 2026

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Principal Securities, Inc.'s 13F holdings detail is available for Q2 2026, including issuer, security class, CUSIP, ticker, portfolio weight, and reported value.

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